JHD AL-BONT EXPERIENCE

AN IMMERSIVE EXPERIENCE FOR SAUDI ART COUNCIL

A visual projection experience built to be an installation engages the audience through reviving the essence of the historical al Bont building with abstract audiovisual as part of their 21.39 event in Jeddah al Balad

  • THE EXPERIENCE

A visual projection experience built to be an art installation as part of Jeddah season’s cultural activation of the historical district (Al-Balad) This visual narrative was projected on the Al-Bont building during Jeddah Season where the public was able to envision and live the story. Midwam has created & executed the artist’s vision through projection-mapping on 2 sides of Al bont. It is one of its kind immersive, visual experience for the art showcasing cultural heritage in a new meduim.

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